The Bedrock Program Notebook
PURPOSE OF THE PROJECT
The "Notebook" project focused on the creation of a custom-branded notebook, an essential component of the workshop's starter kit. Beyond its functional role, the notebook played a significant role in marketing The Bedrock Program. It was strategically enhanced to include Vision and Mission pages, along with thoughtfully crafted questionnaires that serve as guides throughout the workshop journey. These additions not only align with the program's goals but also contribute to a more enriching and engaging workshop experience.
CLIENT NAME
The Bedrock Program
DATE COMPLETED
Completed - Feb 2023
TYPE OF PROJECT
Notebook
TOOLS USED
Adobe Illustrator
My Approach
Simplicity and Professionalism: Consistent with the client's preference for simplicity and professionalism, the approach prioritized these qualities in the notebook's design. The aim was to create an elegant yet straightforward layout that resonated with the program's branding.
Minimalist Details: Emphasizing minimalism, the notebook design adhered to a clean and uncluttered aesthetic. This approach ensured that the notebook remained user-friendly and focused on its core functionality.
Cost-Effective Design: Given the notebook's intended mass distribution, careful consideration was given to the design's practicality and cost-effectiveness. The design incorporated elements that balanced visual appeal with efficient printing and production processes, optimizing the overall project budget.
