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The Bedrock Program Exhibit Roll-Up Banner

PURPOSE OF THE PROJECT

The Bedrock Program Exhibit Roll-Up Banner was created to serve as a dynamic marketing tool during school and university visits. Its primary aim was to capture the attention of visitors and provide them with a clear understanding of the client's services and mission.

CLIENT NAME

The Bedrock Program

DATE COMPLETED

Completed - March 2023

TYPE OF PROJECT

Roll-Up Banner

TOOLS USED

Adobe Illustrator

My Approach

Simplicity And Clarity: Responding to the client's request for simplicity, I focused on creating a clean and uncluttered design for the roll-up banner. The key was to present information in a way that was easy to read and comprehend.

Symbolic Representation: To enhance visual appeal and simplify the banner's content, I introduced symbolic representations of the client's services. These symbols effectively conveyed information and made the banner more visually engaging.



Brand Identity Integration: Ensuring consistency with The Bedrock Program's brand identity was a top priority. I incorporated the company's branding elements, including colors and logos, to maintain a cohesive and recognizable brand image across all marketing materials. This approach helped reinforce the client's branding while promoting their services effectively.


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