Bedrock Horizons Brochure
PURPOSE OF THE PROJECT
The Bedrock Horizons Brochure" project aimed to create an engaging marketing collateral piece for The Bedrock Program. This tri-fold brochure was strategically designed to be distributed to students during application demos. Its primary purpose was to showcase the features and benefits of the Bedrock software, highlighting its value proposition to potential users. The brochure's design and content aimed to captivate the audience, leaving a lasting impression and driving interest in the product. Through this project, we effectively translated the software's key selling points into an eye-catching and informative brochure, ultimately contributing to the program's success in attracting new users and clients.
CLIENT NAME
The Bedrock Program
DATE COMPLETED
Completed - July 2023
TYPE OF PROJECT
Tri-Fold Brochure
TOOLS USED
Canva
My Approach
Highlighting Key Features: To capture the essence of The Bedrock Program, I focused on showcasing the software's standout features prominently. This ensured that readers could quickly grasp the product's capabilities.
Student-Centric Design: Knowing that the brochure would target students, I tailored the design to be engaging and easy to understand. I aimed to create a piece that students would find appealing and informative.
Interactive Mockup Demos: To provide an immersive experience, I included mockup demos of the software within the brochure. This allowed potential users to get a glimpse of the product's functionality, sparking their interest.
Brand Consistency: To maintain brand integrity, I adhered to the company's established font styles and color palette throughout the design. This ensured that the brochure aligned seamlessly with The Bedrock Program's visual identity, reinforcing brand recognition.
